ourrug [r-rug] aka Russell Smith

Icon

Web Analyst for OCADU and Web Designer at ourrug unltd.

Evaluation of UBC Web Analytics: “Introduction to Web Analytics” Course

UBC Award of Achievement in Web Analytics
The UBC Award of Achievement in Web Analytics Program Homepage

This is part one of a four-part series on my experience enrolled in the UBC Award of Achievement in Web Analytics Program. As i make my way through i will document my evaluations on a course by course basis.

UBC’s 100% online courses use the Moodle Course Management System for their delivery, therefore, all course content must be read by the student in order to fully grasp the material. There are also no more than 25 people per course and one online tutor.

Introduction to Web Analytics as its name implies is the first of four courses in the program. It is also the prerequisite for all the other courses. The reading is a lot, but necessary i think to successfully deliver a broad enough introduction to the field. A good majority of the reading material is actual case studies making it highly relatable for the student/practitioner. It can be a bit dry at times, but i guess that is to be expected given the analytic nature of the content.  But, if you’re passionate about the web and curious about the study, then you’ll find it super interesting and continue to plough ahead.

Continue reading the rest of this post »

Stella’s Graduation

The good, the bad and the ugly Cool. Upon reaching the 3-month mark, our girl went from being Stella the newborn to Stella the infant – her first graduation and I’m as proud a dad as can be!

Not-so-objectively speaking, I think I can say that she’s earned her stripes. Here’s a little update on what she’s been up to since my last post at 6 weeks and as always, feel free to click on any of the images for a larger view:

  • smiling, laughing and squealing with delight. Beyond coos and gurgles, she sometimes makes sounds resembling a squawking bird when she’s excited. And maybe it’s just by accident, but we’ve caught the occasional wink!
  • still loving faces, especially her own. She smiles at “the baby” in the mirror.
  • eye contact – she loves people, sees everything and spends hours taking in the colours, lights and movements in a room.
  • she’s found her hands. They (and anything she gets her hands on) inevitably end up in her mouth. Not her feet or toes, but she reaches down and grabs them too!
  • she’s fascinated with eating and loves to watch her mum and dad bring food from fork to mouth at mealtimes.

Continue reading the rest of this post »

Try Maxwell’s Clothiers On For Size!!

Maxwell's Clothiers Ltd. -  Packaging the Three Shirts Came in
The packaging the three Maxwell’s shirts i ordered came in

Do you like old-world craftsmanship, meticulous attention to detail and clothes that just fit?! Then you’ll love Maxwell’s! Oh, and did i mention all this at an extremely reasonable price?!

Basically, i knew Maxwell’s are only ever in town for one week, twice a year so i got the specific dates via the Maxwell’s Clothiers Ltd. website and found out the next time they were in town. I then made sure to make my way over to the lower level of the Sheraton Centre Toronto Hotel (one of their three locations while in TO, i believe the others are in the Toronto Airport and the Sheraton Parkway Hotel in Markham). As you make your way down the escalator you start to hear a mad buzz of activity then as you turn to enter the room you see the tons of people all riffling through hundreds of available fabric swatches, scribbling down their choices and rushing over to get measured. I must preface this post by only concentrating on their dress shirts for that’s all i have purchased, they also do custom suits, ties as well as a full line of woman’s apparel.

Continue reading the rest of this post »

Stella’s Full Moon

Stella doing her Dr. Jekyll Mr. Hyde ImpersonationWhy “Full Moon”?  In Chinese tradition, it is customary to celebrate baby’s health (and mum’s recovery) after her first month of life, or full moon. So, in the spirit of Stella’s first full moon, some photos for everyone who has helped us welcome her with gifts, blessings and good cheer.

Here’s Stella roughly at her one month mark showing us what one can expect during this stage of rapid change: nice and calm one minute, bit restless the next then outright scream-fest for the remainder until she’s burped, fed or changed.   That about sums up the first four weeks!

Highlights of Stella’s first month:

  • After a slight drop in weight (to 9lbs) she’s back up to her birth weight of 10.5 lbs and measures 61 cm
  • She loves faces – get in close and she’ll examine yours
  • Her doctor describes her as “very mature” and “focused”
  • Showing early social skills and smiles at sounds of her mum’s and dad’s voices!

Continue reading the rest of this post »

Back to School: Bachelor of Commerce at Athabasca University

Athabasca University
Athabasca University: Canada’s Leader in Online & Distance Education

I have been thinking about trading up my 2 yr Honors Diploma i earned from Humber College Institute of Technology & Advanced Learning in ’03 for a Bachelor of Commerce Undergraduate Degree (BComm) from Athabasca University (AU) and i can say now that i have taken the first step in the process; i have officially registered in the program. After inquiring “how long it takes to for admissions to make their decision” i received “you will automatically be enrolled in the BComm program. You may go ahead and start taking courses “. On that note i believe i can safely say that i am indeed admitted into AU’s BComm program and a University student!! Wow, that feels great!

I feel if i want to further my Web Analytics career i will need to compete on this level. While browsing recent job descriptions i have noticed that having some sort of a BA/BS/BComm or equivalent degree is a common requirement whereas none that i read mention a College diploma and if they did i imagine they’d just couple it together with the hands-on/on-the-job experience bit.

Continue reading the rest of this post »

Personal Bio

Russell is the Web Analyst for Canada's largest art and design University, proprietor of his own web design shop, Faimui founder and a new father of one!

Using this blog as a means to express ideas both relating to his personal and professional life.

Learn more about Russell

Tweet Stream